Complete Moisture Plus Recall Lawyers

What Went Wrong with AMO, Inc's Recall?

In May of 2007, AMO, Inc. initiated a voluntary recall of several lots of its Complete Moisture Plus contact lens solution. The good news regarding this development is that all of the dangerous lots of this product that were yet unsold were pulled from store shelves, and everyone who was potentially affected by this problem knew about it and made the adjustments necessary. Or did they? Apparently, not everyone who needed to gain an understanding of this development got the word that they were using a product that could cause them substantial injury, and stories are beginning to surface that people are continuing to suffer injuries because they did not know about the recall.

How did this happen? How is it possible, with the saturation that media outlets in the Internet era enjoy, that so many people were unaware of the danger they were exposing themselves to every time they used a product that was admittedly dangerous? We'll take a look at possible reasons below.

Announcement Shortfalls

When doing a search on the Internet regarding this recall, the most prominently displayed pages take you either to attorney Web sites or to the FDA Web site pages that detail this issue. However, people don't simply stumble upon these pages by accident - someone needs to proactively search for terms related to this product and/or this issue, and if they don't, they may not see it.

Not to mention, not everyone follows the news as closely as they should. For instance, CNN, Fox News and almost every other major US news outlet carried some sort of story that covered the recall. Once again, though, not everyone reads those Web sites or watches those channels on television. It's ultimately up to the product user to find this news, and that, clearly, doesn't always happen.

Publicity

No one should hold a company to the standard of running multi-million dollar marketing campaigns that deal with the problems with their products. However, AMO, Inc., in the opinion of many, could have been more outward in their attempts to reach their buying public. It appears that the company complied with the relevant notice laws in regards to this situation, but if that's the case, then perhaps the regulations regarding notice need to be evaluated.

Overall, the end result is that people are continuing to suffer as a result of using this product. If that includes you, you still have rights to explore. Get in touch with a contact lens solution recall attorney at Williams Kherkher today to schedule a free initial consultation.